Going like hot cakes

Shopbop's own exclusive label.

Bop Bijoux - Boho Cool Tiedye Hair Tie Set

This set of 18 tie-dye elastic hair ties features a knot detail at each. Assorted colors. Can also be worn as bracelets. - Is that really the selling point? Bracelets? Have I mentioned how expensive they are? Try $45 for 18 hairbands. Silly.

I cannot believe girls are actually buying these. Some girls can pull them off, others just look silly like they have ratty fabric in their hair. They are all over campus, I have not decided yet how I feel about them. Wonder how long this fad will last..